MMA, the world's largest technology-integrated marketing entity, announces the world's first advertising and innovation award on the blockchain: the Smarties 2022 will feature tokenized trophies, with a creative concept by Brazilian artist Adhemas Batista.
Created by MMA Global, the Smarties Awards celebrate the creativity and effectiveness of innovation and technology campaigns applied to marketing, with effectiveness and business impact. Globally, Smarties have over 5,000 entries in more than 14 categories.
The NFT award will feature 4 exclusive animated artworks designed by Adhemas Batista, representing the Smarties trophy categories (Bronze, Silver, Gold and Grand Prix). All winners will own a unique art work.
Each NFT award will also give specific privileges to its owner such as workshops, free tickets for events and even they will be able to order print and frame service of their art work, to be delivered at their door.